Hello!
Thanks for stopping by.
Let me tell you a bit about myself.

I’m a creative and data-driven marketing manager/communications professional with 14 years of hands-on experience in marketing strategy, digital project management and end-to-end campaign management in Australia and Europe.
To date my career has been built on experience in marketing departments spanning the logistics, arts, tourism, finance, local government and state government sectors. I have also freelanced for entrepreneurs and small-medium businesses such as tech startups, boutique recruitment firms, artisanal cake decorators, upscale restaurants, fitness and health operators and hospitality venues!
In my down time you can find me shopping for vintage clothes, hanging out with Harry (my miniature apricot labradoodle), trying to perfect my pavlova game or meticulously planning where to eat and what to experience on my next overseas holiday.
Stuff I Can Do
Branding
- Brand Strategy
- Agency Management
- Photography Project Management
- Video Project Management
- Print Collateral Development
- Web Design Management
- Copywriting
Campaign Management
- Lead generation/acquisition, conversation and retention strategy
- Planning and Briefing
- Agency/Vendor Management
- Stakeholder Management
- Budgeting
- Tracking and Analytics
- Evaluation and Reporting
Digital
- Content Marketing Strategy and Implementation (Blogs, email, social media, partnerships)
- Social Media (Paid & Organic & Community Management)
- Website Project Management
- Influencer Outreach
- Analytics
- Email Marketing (inc. copywriting)
- Content Curation
- PR

Likes: Gelati in a cup. Aperitivo hour. Good, clean, customer-focused fun.

Dislikes: Anything Kardashian-related. Peas. Overly familiar tone of voice in marketing emails .
Education
Bachelor of Commerce
Split major in International Business and Marketing
The University of Adelaide
Marketing Certifications
2019 • Scrum Master Certified –PM Partners
2018 • Effective Leadership – Australian Institute of Management
2018 • Facebook Blueprint Certification – Facebook
2018 • Email Marketing Certification – Hubspot Academy
2017 • Inbound Marketing Certification – Hubspot Academy
2017 • SEO recipe for success – Kate Toon
2010 • Cultural Journalism – Time Out Magazine Amsterdam
2009 • Direct Mail Strategy and Planning – Association for Data Driven Marketing & Advertising (ADMA)
2005 • Media Buying and Planning –The Communications Council of Australia
2005 • Account Management – The Communications Council of Australia
2004 • Introduction to Advertising – The Communications Council of Australia
Management Certifications
Effective Leadership :: Australian Institute of Management
Brands
&
Clients











